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Myth Busting – Hair Gel Edition

1st Jan 2021

Myth Busting – Hair Gel Edition

We all remember our firsts. First crush, first concert, but the first time using gel with curls –that’s something we’d rather forget. Crunchy, sticky, hard as a rock, styling gel for curly hair has often resulted in a look worth leaving in the early 2000s. When dealing with humidity it feels like your choices are a frizzy halo or cement solid hair. Fortunately, for this Hair-apy 101, we’re rethinking gels. Think: an easy curl-holding solution without the crunch. Always wanted to know if gel is bad for your hair? What is the best gel for curly hair? We’re here to answer these questions, and give you the know-how for defined, shiny, and frizz-free curls.

The cure for crunchy curls while controlling for humidity-induced frizz comes down to the right ingredients in your product. A gel offers you definition and control, but often they’re filled with silicones, alcohol, and synthetics that leave your hair stiff and heavy.

There’s a new way to style curls without the drama: our bestselling Advanced Climate Control® Heat & Humidity Gel. Thanks to naturally based wheat proteins it holds curl definition without the frizz or crunch. This is our most advanced frizz fighter for all curl types – now in a stronger hold formula ideal for extreme humidity or for curls that require more structure.

Our stronger hold formula effortlessly transforms uneven curl patterns into consistently formed, well-defined and frizz-free spirals. This is thanks to Sericin, a protein derived from silk, which seals the cuticle to form a barrier that locks in moisture and locks out humidity.

Maintaining definition can be a challenge, especially when you're navigating a high humidity environment, but our Anti-Frizz Nano Technology seals the cuticle to lock in moisture and lock out humidity. Even more, a dedicated UV filter helps protect against damage from environmental aggressors. That means cuticles are sealed and the follicle remains protected even as the humidity starts to kick up.

With summer ahead, command frizz and conquer the heat with curls that flex their natural texture, hold their style, and leave the crunch behind. With our Advanced Climate Control® Heat & Humidity Gel, there’s a whole new “first” waiting for you.